Veterinary SEO and AI search
Veterinary SEO that fills the appointment book
We get your clinic found on Google, on Maps and in AI answers, for the routine visits owners plan and the urgent ones they do not.
Free. Results in a couple of minutes. No call needed.
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What your next client sees
AI answer
For a sick dog near you tonight, clinics people often call:
Clinic AClinic BClinic C
Map results
- Clinic A
- Clinic B
clinic-a.com › urgent care
clinic-b.com › urgent care
HOW CLIENTS FIND YOU NOW
One search, three places to win.
Pet owners search in two moods. A worried owner with a sick animal wants whoever is open and close, right now, on a phone. A new owner choosing a regular vet compares the map, reviews, services and whether you take new patients. Both now ask AI assistants too.
emergency vet near me open now
Google Maps and your profile
For "vet near me" the map decides most visits. Accurate hours, urgent and walk-in details, the species you see, photos of the team and recent reviews decide who gets the call.
What we do: We set up your profile by service and species, keep hours exact and help you earn reviews properly.
Google search results
Below the map, Google ranks pages that match the need: dental cleaning, spay and neuter, senior care, exotic animals. One services page with a bullet list rarely ranks for any of them.
What we do: We build a page for each service, species and location, with a way to book on every one.
AI answers
Owners ask ChatGPT, Google AI Overviews and Copilot which vets are gentle with anxious cats, see rabbits or take urgent cases. The answers draw on reviews, listings and plain facts on clinic sites.
What we do: We write clear pages about what you treat and when you are open, and keep those facts the same everywhere.
Then they call the clinic that showed up clearest.
WHAT WE DO
Rank, get named, get the call.
Three parts that work together: SEO so owners nearby find you, AI search so you get recommended, and conversion so the visit becomes a booked appointment or a call.
SEO
Rank for the services, species and neighborhoods you want to grow.
- Google Business Profile: categories, hours, services, photos and reviews
- A page for each service: wellness, dental, surgery, urgent care, senior care
- Species pages for cats, dogs and exotics, if you see them
- Location pages for each clinic
- Veterinary schema, speed and technical fixes
Client result
540 to 1,394
monthly clicks from Google
Refresh Counselling, Counselling and therapy practice, Calgary. Measured August 2025 to July 2026.
Read the case studyWant this for your clinic? Enter your site.
THE FIRST 90 DAYS
What happens, and when.
The first three months set up the foundation. It is the order of the work, not a promise of new clients.
- 1Month 1
Audit and plan
Call and booking tracking checked, a technical audit, your Google profile reviewed, and the services, species and areas to focus on agreed with your team.
- 2Month 2
Fix and build
Technical and profile fixes ship, and the first service pages go live after you and your medical lead approve them.
- 3Month 3
Pages get found
Google indexes the new pages and the easier local searches start to move. Your first report shows calls and bookings by page and what AI assistants say about vets near you.
From there, the work compounds as reviews and pages build up. We recommend six months before judging the results.
BY SPECIALTY
Planned for how you work.
A general practice, an emergency hospital and a mobile vet are found through different searches, so we plan pages around the care you provide.
- General practice clinicsWellness, vaccines and sick visits, chosen on distance, reviews and availability.
- Emergency and urgent careNight and weekend searches where hours and a clear phone number decide.
- Specialty and referral hospitalsOwners and referring vets searching for a named specialty.
- Cat-only clinicsOwners of nervous cats looking for a calm, cat-focused practice.
- Exotic and avian vetsRare expertise that owners search for across a wider area.
- Mobile and house-call vetsService-area searches, often for senior or anxious pets.
- Equine and farm animal vetsRural, call-out work across several counties.
- Multi-clinic groupsA profile and a page per clinic, with hours and staff kept current.
Written within the rules for veterinary practices
Veterinary advertising is governed by each state veterinary practice act and board. The AVMA Principles of Veterinary Medical Ethics say only veterinarians certified by a recognized specialty organization should call themselves specialists. Telehealth and online advice are limited by state rules on the veterinarian-client-patient relationship (VCPR), so pages should not suggest diagnosis or prescribing without one. The FTC bans fake and bought reviews, and testimonials must be real. We write claims you can stand behind, and you or your medical director approve every page before it goes live.
It depends on how many clinics and services you want to grow, how competitive your area is and what the site needs. Our SEO plans are on the pricing page, and we tell you on the first call which one fits.
QUESTIONS
Veterinary SEO, answered.
01How long does veterinary SEO take to work?
Profile fixes and accurate hours can make a difference within weeks. New service pages typically take three to six months to rank, and longer in a large metro with many clinics nearby. Most practices see a clear trend by month six, and we tell you up front how competitive your area is.
02Should we have an urgent care page if we are not a 24-hour hospital?
Yes, if you see urgent cases during your hours, and say so precisely. A page that explains which problems you can see the same day, your hours and where to go after hours helps worried owners and avoids sending them to a closed clinic. Clear hours on your Google profile matter just as much.
03Can we publish prices for services such as spay, neuter or dental cleaning?
You can, and many owners look for them. If prices vary with the animal's size, age or health, give a typical range and explain what changes it, so nobody feels misled at checkout. Your team decides what to show; we make it clear and easy to find.
04How do we get more reviews from pet owners?
Ask every client the same way, for example in the follow-up text or email after a visit, and never offer a discount for a review. Google does not allow incentives or asking only happy clients, and the FTC bans fake reviews. Reply to every review calmly, without sharing anything about the pet's care.
05Do you also design veterinary websites?
Yes. If the current site is slow, hard to use on a phone or hides the phone number, we redesign it with SEO built in, and you see and approve the design before it goes live. If the site is sound, SEO alone is usually the better place to start.
06We are a practice in the UK, Canada or Australia. Does this work there?
Yes. In the UK and Australia owners often search for "vets near me" or a vet surgery, and UK practices follow the RCVS Code of Professional Conduct on advertising. In Canada, provincial regulators set the rules. We use the words owners type where you are and write to the rules that apply.
07What does veterinary SEO cost?
It depends on the number of clinics and services, how competitive your area is and what the site needs. The SEO plans are on the pricing page, and we tell you on the first call which one fits.
08Can you guarantee more appointments?
No. Nobody controls Google, and appointments also depend on your availability, your reviews and how the phone is answered. We commit to the work: an accurate profile, pages that match what owners search for, honest review habits and a clear monthly report.
See where your clinic shows up. Tonight and next month.
Enter your website and the care you want more of. We show where you appear on Google, on Maps and in AI answers near you, free and with no sales call.
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