Executive B2B eventsSEO
128 clicks in June 2025. 483 in March 2026. Twelve months.
Be Executive Events runs invite-only dinners, roundtables and virtual events that put B2B companies in front of C-suite buyers. BEE completed our onboarding on 28 August 2025. This page covers June 2025 to May 2026. In that window monthly clicks went from 128 to a peak of 483 in March 2026, then held at 397 and 349 in April and May. Here is every month of it, including the month Google changed how it counts.
March 2026 monthly clicks
483
The strongest month between June 2025 and May 2026.
June 2025, first full month128
- Client
- Be Executive Events
- Sector
- Executive B2B events
- Work
- SEO
- Onboarded
- 28 Aug 2025
- Measured
- Jun 25 – May 26
WHERE IT STARTED
Clicks going nowhere
In June 2025, the first full month in the record, beexecutiveevents.com earned 128 clicks. July and August brought 103 and 110. Search Console put average position at 45.3 in June, but that reading came from how Google counted impressions at the time, which changed in September 2025. So clicks lead every comparison below.
The verified starting point
The search baseline
- Clicks, Jun 2025
- 128
- Clicks, Jun – Aug 2025
- 341
- Clicks, Aug 2025
- 110
- Impressions, Jun 2025, old counting
- 52,788
- Avg position, Jun 2025, old counting
- 45.3
- ProblemFlat clicks.128 in June 2025, 103 in July, 110 in August. Around 114 a month, with no upward trend in any of the three.
- ProblemRead as the wrong kind of events company.In onboarding, BEE told us its previous SEO agency treated it like any events company, weddings and VIP events included. BEE sells access to C-suite decision makers, which is a different search audience.
- ProblemA seasonal calendar to account for.BEE’s own calendar is busy from late February to July and from September to mid-December. June and March both fall in the busy season, which is why the headline sets one against the other.
- ProblemThe yardstick moved mid-record.In mid-September 2025 Google stopped serving 100 results per page. In the week of 1 September, beexecutiveevents.com had 13,761 impressions at position 30.9. In the week of 15 September it had 7,720 at position 14.6, while clicks held, 37 then 51. We treat that position jump as a reporting change, not a result.
THE RESULT
Twelve months, six numbers
Every figure comes from Google Search Console for beexecutiveevents.com, June 2025 to May 2026. Clicks lead, because Google’s September 2025 counting change did not affect them the way it affected impressions and position. Nothing modelled, nothing extrapolated.
- Clicks per month01 / 06483March 2026, from 128 in June 2025, both in BEE’s busy season
- Impressions, three months02 / 06348,009March to May 2026, from 79,835 in October to December 2025, both after Google’s change
- Months over 300 clicks03 / 064February to May 2026, from none in the eight months before
- Best average position04 / 067.3March 2026, from 14.8 in October 2025, the first full month after Google’s change
- Clicks, three months05 / 061,229March to May 2026, from 341 in June to August 2025
- Twelve-month total06 / 062,670clicks, June 2025 to May 2026
The month it turned
February 2026 was the first month on page one
Average position was 14.7 in January 2026. In February it was 9.4, the first month the site averaged inside the top ten, while impressions rose from 49,446 to 88,384. Clicks went from 187 to 358. BEE’s busy season starts in the second half of February, so part of the click rise is seasonal. The position change is the stronger signal.
January 2026
14.7
Page one
February 2026
9.4
MONTH BY MONTH
The full arc
Two measures, two charts. Clicks and position sit on different scales, so putting them on one axis would flatter the story.
349May 26
10.2May 26
SEARCH FOOTPRINT
From 373 clicks a quarter to 1,229
Clicks are the outcome. The search footprint widened alongside them. This compares October to December 2025, the first full quarter after Google’s September change, with March to May 2026, so both windows are counted the same way.
Clicks, 92 days
3.3× more3731,229
Average position
8.7
Impressions
348,009
Clicks per day
13.4
The same clicks as above, divided by the 92 days in each window.
Position is impression-weighted across each window. Keyword counts are not shown: our Ahrefs connection to this Search Console property holds query-level data only up to October 2025. Windows: 1 October to 31 December 2025 and 1 March to 31 May 2026, 92 days each.
The website
See the site behind the numbers
Every result in this case study was measured on beexecutiveevents.com. This is its homepage on desktop and on a phone.
Visit beexecutiveevents.com
THE WORK
Positioning first. Then the content plan.
Taken from our project records. They record what was done more clearly than when, so no task here is tied to a single month of results.
- 01Aug 2025
Onboarding and positioning
- Onboarding questionnaire completed by BEE on 28 August 2025
- Brief set around access and deal-making with C-suite buyers, not peer networking or personal development
- Content audience defined as the buyer: B2B marketers, sales leaders and companies struggling to reach the C-suite
- Seasonal calendar logged: busy late February to July and September to mid-December, quiet in August
128 → 483monthly clicks, June 2025 against March 2026, both in BEE’s busy season - 02Content and architecture
Then we built the plan around it
- Informational keyword sets built on the buyer’s pain points: gatekeepers, cold outreach, ABM, event formats, event ROI
- Latest master list: about 95 net-new keywords, deduplicated against content already written
- Event promotion moved to the /upcoming-events/ pillar page, because individual event pages tend to rank after the event has passed
- Overlapping topics folded into umbrella pages so they do not compete with each other
- 14-page landing page structure agreed: 10 industry pages and 4 leadership-role pages
- Monthly SEO report and live organic dashboard delivered to the client
14.8 → 7.3average position, October 2025 to March 2026, both after Google’s counting change
THE FULL RECORD
Month by month
Every month from June 2025 to May 2026, with its real numbers. Clicks peaked at 483 in March 2026.
| Month | Clicks | Impressions | Avg position |
|---|---|---|---|
| Jun 25 | 128 | 52,788 | 45.3 |
| Jul 25 | 103 | 65,670 | 40.7 |
| Aug 25 Onboarded 28 Aug | 110 | 61,014 | 33.5 |
| Sep 25 Google change | 182 | 39,927 | 23.2 |
| Oct 25 Dip | 107 | 26,154 | 14.8 |
| Nov 25 | 142 | 24,478 | 15.8 |
| Dec 25 Dip | 124 | 29,203 | 16.1 |
| Jan 26 | 187 | 49,446 | 14.7 |
| Feb 26 | 358 | 88,384 | 9.4 |
| Mar 26 | 483 | 113,401 | 7.3 |
| Apr 26 | 397 | 107,219 | 8.4 |
| May 26 | 349 | 127,389 | 10.2 |
Google stopped serving 100 results per page in mid-September 2025. Impressions and average position before that point are not directly comparable with the months after it. Clicks were not affected in the same way.
What it added up to
From 128 monthly clicks to 483, with every month accounted for
- 01 / 04A higher floor, not one good monthClicks passed 300 in each of February to May 2026: 358, 483, 397 and 349. Before February, no month in the record had passed 187.
- 02 / 04Seen more, on the same yardstickImpressions went from 79,835 in October to December 2025 to 348,009 in March to May 2026, both counted after Google’s September 2025 change. The single best month was May 2026, at 127,389.
- 03 / 04Page one coincided with FebruaryAverage position moved from 14.7 in January 2026 to 9.4 in February and 7.3 in March. February is also when BEE’s busy season begins, so the timing is the signal here, not a claim of causation.
- 04 / 04Measured the whole wayEvery figure here comes from Google Search Console for June 2025 to May 2026, for every month in the window, including the month Google changed how it counts. No modelling, no projections.
Your turn
Showing up in search, but not getting the click?
We will pull your Search Console data, show you which pages are close to moving and which ones never will, and hand you the list. Free, and yours to keep whether you work with us or not.
Where the numbers come from
Figures: Google Search Console for beexecutiveevents.com, 1 June 2025 to 31 May 2026, and Webtec project records.
- Clicks per month
- 483
- Impressions, three months
- 348,009
- Months over 300 clicks
- 4
- Best average position
- 7.3
More case studies
