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Shopify and BigCommerce website design

Ecommerce website design that sells, on Shopify and BigCommerce

We design and build stores that load fast on a phone, get found on Google and in AI answers, and make checking out feel safe.

What do you want more of?

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What your next client sees

low acid coffee beans online

AI answer

For fresh-roasted coffee by mail, stores people often buy from:

Store AStore BStore C

Map results

  • Store A
  • Store B

store-a.com › coffee and food

store-b.com › coffee and food

HOW CLIENTS FIND YOU NOW

One search, three places to win.

A shopper searches for a product, not a store. They decide in three places: Google Shopping and the search results, an AI answer that suggests a few sellers, and your product page, where speed and trust decide whether a cart becomes an order.

low acid coffee beans online

  1. Stop 1

    Google Shopping and search

    Product searches show a row of products with prices, ratings and shipping, pulled from Merchant Center and your product markup. Below it, Google ranks the collection and product pages that match the exact item.

    What we do: We build clean collection and product pages with product schema, ready for a complete Merchant Center feed.

  2. Stop 2

    AI shopping answers

    ChatGPT, Google AI Mode and Copilot now suggest products and stores. They read product details, reviews, returns and shipping, so a store with complete, consistent facts is easier to recommend.

    What we do: We write clear product facts, returns and shipping pages, and structure them so AI tools can read them.

  3. Stop 3

    Your product page and checkout

    This is where most stores lose the sale. A slow page, a missing size chart, a surprise shipping cost or a long checkout sends people back to the search results.

    What we do: We design product pages and the path to checkout around the questions shoppers ask before they pay.

Then they call the store that showed up clearest.

WHAT WE DO

Designed to be found, built to get the call.

We design and build the store, put SEO and AI search into it from the first template, and shape every page around the order.

Design and build

A store that looks like your brand and is easy to buy from.

  • Custom Shopify or BigCommerce theme, designed around your products
  • Collection pages with filters shoppers actually use
  • Product pages with photos, sizes, specs and reviews in the right order
  • Fast, mobile-first pages with compressed images
  • Apps and integrations kept to what you need

Client result

325 to 763

page-one Google keywords, an SEO result

Jimmy's Java, Specialty coffee, Shopify store. Measured Page-one keywords, before and after.

Read the case study

Want this for your store? Enter your site.

HOW THE BUILD WORKS

What happens, and when.

A typical store build runs in three stages. How long it takes depends on your products, templates, integrations and whether we migrate, so we agree the plan before work starts. You see and approve the design before it goes live.

  1. 1Discovery

    Audit, map and plan

    We review your current store, products, analytics and Search Console, list every page that ranks, and agree the templates, apps and integrations with you.

  2. 2Design approval

    Your real products, designed

    We design the homepage, a collection page and a product page using your own products and photos. You see and approve the design before it goes live.

  3. 3Build and launch

    Build, migrate, go live

    We build the theme, move products and customers where the platform allows, set up redirects, test checkout on real phones, then launch.

At launch we crawl the store again and check Search Console for errors, so a missed redirect is caught early. Anything after that, such as SEO or ads, is your choice and agreed separately.

BY BUSINESS TYPE

Planned for how you work.

Each kind of store sells differently, so the templates, filters and product page are planned around what you sell.

Built within the selling rules

In the US, the FTC Act requires product claims to be truthful and backed by evidence, and the FTC rule on consumer reviews and testimonials, in force since October 2024, bans fake reviews and hiding honest negative ones. "Made in USA" claims must meet the FTC standard, the FTC Mail Order Rule expects you to ship within the time you state, and state privacy laws, such as the California Consumer Privacy Act, set rules for tracking and email sign-ups. Online stores are also a common target of accessibility claims under the ADA, so we design with the WCAG guidelines in mind. We build pages that follow these principles, and you approve every page before it goes live.

How pricing works

A store build is priced on scope: the number of products and templates, custom features, integrations and whether we migrate from another platform. Website plans are on the pricing page, and we agree the scope with you before any work starts.

See the plans

QUESTIONS

Ecommerce website design, answered.

01Shopify or BigCommerce: which should we build on?

Both are solid hosted platforms. Shopify is the most common choice for direct-to-consumer brands and has the largest app ecosystem. BigCommerce suits larger catalogs and B2B selling, with features such as price lists and customer groups built in. We look at your catalog, how you sell and what you already use, then recommend one and explain why.

02Will we lose our Google rankings if we move platforms?

Not if the move is planned. Before anything moves we crawl the old store, map every product, collection and page that ranks to its new address and set up permanent redirects. At launch we crawl again and check Search Console. Rankings can wobble for a few weeks after any migration; lasting losses usually come from missed redirects, and those are avoidable.

03Can you redesign our Shopify checkout?

Partly, and it depends on your plan. Shopify controls its checkout, and deeper changes need Shopify Plus. On any plan we can improve the cart, show shipping costs and delivery times earlier, add returns and trust details and simplify the steps before checkout, which is where many shoppers leave. BigCommerce gives more room to change the checkout itself.

04How do you make a store fast?

Speed comes from a lean theme, fewer apps, compressed images and scripts that load only where they are needed. We measure the main templates on a phone before and after, and we check what each new app or tracking tag adds to load time before it goes in.

05Do we see the design before it goes live?

Yes. You see the homepage, a collection page and a product page with your own products and approve the design before it goes live. Nothing launches without your sign-off.

06What does ecommerce website design cost?

It depends on the number of products and templates, custom features, integrations and whether we migrate your store. Website plans are on the pricing page, and we agree the scope with you before any work starts.

07Can you guarantee more sales?

No. Sales depend on your products, prices, traffic and season as much as on the store. What we commit to is the work: a fast store, product pages that answer shoppers' questions, a migration that protects your rankings and tracking that shows what changed.

Last reviewed by the Webtec team on .

See how your store shows up. Then plan the redesign.

Enter your store and what you sell. You get where your products show up on Google and in AI answers, free, with no call needed.

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Some of the businesses we have worked with

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