Web Agency Vs. Independent Contractor

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When it comes to creating an online presence, you want the best result possible. But when it comes down to hiring someone to make that happen, do you hire an independent contractor or a web agency? While some may say one is better than the other, there are pros and cons associated with both options that can affect your website’s success. 

To help you decide which route is right for your business, today we’re discussing the benefits of hiring an independent contractor versus a web agency – so buckle up and get ready to learn.

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Advantages of Working with an Independent Contractor

Are you looking for web design help, but can’t quite commit to hiring a full-time employee? Don’t worry – there’s an easy solution. Working with an independent contractor offers more flexibility, and better control over the project, and eliminates any third-party management confusion. 

From web designers to web developers, this type of work arrangement is ideal for individuals and professionals who need a short-term solution. With no commitment other than the duration of the project, you’ll enjoy greater agility when it comes to your business operations. That sounds like a great idea, doesn’t it?

When a Full-Service Web Agency is the Better Option

When it comes to your website, settling for basic services simply won’t cut it. Sure, you can get a website up and running on any budget, but there’s nothing like the comprehensive services that a full-service web agency provides. Working with a team of experts gives you access to their specialized skills, resources, and knowledge. 

From stunning web designs to automated security measures, having a full-service agency on your side can make all the difference in establishing an authoritative online presence that users will love. Plus, content writers and SEO strategists will ensure your site stands out from the competition giving rise to more visibility and success for your business.

Pros and Cons of Each Option

With the great number of options out there to get your website created, it can be difficult to decide which route would work best for you and your project. Going the independent contractor route might be slightly cheaper and more customized but is harder to manage quality control and scalability with one individual working on it task-by-task. 

Web agencies may be pricier, but you’ll have knowledgeable pros who are running the show from start to finish in a well-thought-out manner – with greater chances of getting better results and more efficient budgets when scaling up further down the line. So which way should you go? It depends on what kind of project, timeline, budget, and end goal you’re looking for. Both have their own set of pros and cons so choose wisely.

Discover more in Differences Between Working in a Small or a Big Web Design Agency.

How to Choose the Right Partner for Your Project

It’s important to select the right partner when embarking on your next web project. A web agency won’t quite meet the same needs as an independent contractor. Knowing what specific skillset you need can be crucial when it comes time to choose. First, outline your project and identify the areas you’ll need assistance in. Are you looking for a web designer or web developer? Will you need marketing support, too? 

Your list can help guide you toward your desired outcome, whatever it may be. Once you know exactly what skill sets are necessary for the successful completion of this project, you can then decide if a web agency is a better choice than an individual or vice versa. Get creative and have fun with it.

Understanding Your Project Goals

When considering independent contractors versus web agencies for a project, it’s important to have a clear understanding of your ultimate goals. What will be the most effective way to realize the objectives you’ve set out? Perhaps you need independent contractors who can offer more personalized attention but lack the breadth of expertise that an agency may provide. Or maybe an agency is just what you need to ensure a comprehensive solution. 

Knowing what you want out of your project will certainly help you pick the right partner – so make sure those goals are top of mind.

Questions to Ask Before Signing off on a Contractor or Agency

When you’re ready to make a web agency or independent contractor a part of your team, it pays to know exactly what you’re signing up for before the pen hits the paper. Taking some extra time on the front end to go over key questions can save you from headaches and issues down the road. 

So, arm yourself with a checklist of good questions that’ll help frame out the details. Dig into their timeline projections and experience levels. Have an in-depth chat about roles and responsibilities–this is your time to figure out who’s going to be responsible for what tasks and at which points during your project. And don’t forget to ask about their existing workload–you don’t want them running late on delivering for you because they have too much on their plate. 

Consider this pre-signing interview essential as it’ll set you and your web agency or independent contractor up for success in the long run.


To wrap things up, running a website doesn’t have to be a chore. There’s no need to sift through endless tutorials, no need to struggle with coding, and no need to rewrite everything for mobile — the resources are all here for you. Whether you decide to go with a web agency or an independent contractor, now is the time to invest in great design that will help accelerate your website’s progress and realize its full potential. 

As with any investment, only you can decide which will be the best fit for you and your goals. So let’s get started. It’s time to turn your dreams into realities and make sure everyone knows why your website should matter.

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